About Poor Man's SEO

Poor Man’s SEO has a pretty simple function.

Here’s the deal:

Google’s algorithm has shifted towards helpful content – which is great for the little guy.

But there’s one problem.

SEO still matters.

But it’s still way too expensive.

You shouldn’t have to inherit a small fortune from a recently deceased family member to be able to do SEO.

Poor Man’s SEO is an SEO agency that started as a passion project created to show you that you can do SEO 
– just as well as top ranking sites – 
without having to donate your kidneys.

If this site can be created, hosted, and run for less than $50 a month, then there’s honestly no reason to empty your bank account for good SEO.

About Ian

Hey, I’m Ian.

I started learning about SEO in 2021.

Since then, I’ve done work for clients in just about every industry you can imagine, ranked at the top of page 1 on Google, and written stuff for Backlinko.

(Yup, that one). ✍️

When I started out, I couldn’t afford expensive tools.

I still can’t.

It took me time to find the resources and tools that wouldn’t cost a fortune.

And that’s what Poor Man’s SEO is about. It’s our way of sharing what we’ve learned with you — for free.

Ian du Toit

About Lauren

Hi, I’m Lauren! 👋

I’ve been learning about the SEO space since 2019.

And, as someone who’s worked in digital marketing for years, I’ve seen the power of good SEO first-hand…

And the harm of bad SEO, too.

So, we’re doing transparent, authentic, affordable, free-from-gatekeeping ~bullshit~ SEO advice.

Oh, and we’re realistic, relatable, and use plain English.

Lauren Stuttaford

Here’s a couple of places we’ve gotten certifications from – so you know we’re not talking out of our asses.

Yoast Logo
Semrush Logo
HubSpot Academy Logo
Udemy Logo